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Marketing Specialist

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Position Details

Position Details

Advertising/Posting Title Marketing Specialist
Diversity Statement The University is especially interested in candidates who can contribute to the diversity and excellence of the institution. Applicants are encouraged to include in their cover letter information about how they will further this goal.
Posting Summary

Project manage and administer the marketing production, tactics and associated timelines for Continuing & Distance Education programs (CDE). Work with CDE teams to coordinate and implement outreach initiatives in support of program marketing plans. Attend planning meetings; collaborate on ideation and brainstorming; network and gather data; and generate reports. Participate in social media campaigns aligned with marketing and public relations plans. Interface with vendors and campus partners for planning and execution of email marketing, events, and partner communication outreach. Project manage advertising, web content and interface, email and social media campaigns, promotion and public relations functions and facilitate pre-and post-marketing data collection and analysis to effectively meet deadlines. Create, maintain and distribute report details of projects and progress on marketing roadmap. Collect written content in support of email marketing and public relations efforts. Recruit and coordinate student advocates in support of program marketing. General supervision received from assigned Manager.

Minimum Qualifications (or equivalent combination of education and experience)

Bachelor’s degree in Communications, Marketing or related field and three years related experience required. Effective writing and editing skills ability to evaluate and coordinate vendors to match project needs; effective analytic, interpersonal and communications skills; knowledge of marketing theory and experience in marketing planning & implementation; computer proficiency with email and office software, budgeting experience; and ability to work within a team environment.

Desirable Qualifications

Experience using SalesForce and HubSpot

Other Information

Nine-month probationary period required.

Special Conditions A probationary period may be required for current UVM employees
Category Advertising/Marketing/Public Relations/Communications
Job Type Full-time
FLSA Exempt
Hiring Min (Represents full-time (12 months, 1.0 FTE) equivalent salary. Must be prorated for jobs less than 12 months or 1.0FTE (Salary/12 x # of months x FTE)) 36320.00
Payband Max (Represents full-time (12 months, 1.0 FTE) equivalent salary. Must be prorated for jobs less than 12 months or 1.0FTE (Salary/12 x # of months x FTE)) 69010.00
Staff Hiring Band Hiring salary budgeted at mid pay band
Staff Union Code NU

Posting Details

Position will be posted for a minimum of one week, after which it is subject to removal without notice.

Job Open Date 09/12/2017
Job Close Date (Jobs close at 11:59 PM EST.)
Open Until Filled No

Position Information

Position Title Communications Professional
Posting Number S1306PO
Department Continuing Ed - Administration/50100
Position Number 012055
Employee FTE 1.0
Employee Term 12

Supplemental Questions

Required fields are indicated with an asterisk (*).

Documents Needed to Apply

Required Documents
  1. Resume
  2. Cover Letter/Letter of Application
Optional Documents